USPTO serial 88097143
TV AD MEASUREMENT FOR DISRUPTIVE BRANDS
Reviewed by CopyMark Law Group
Reg. 5718327Status 710
- Filing date
- Status date
- Registration date
- Apr 2, 2019
- Examiner
- LEE, JEANIE H
- Law office
- PUBLICATION AND ISSUE SECTION
What this means
Status 710 means the registration was cancelled because a required Section 8 declaration of continued use was not filed within the deadline (including any grace period). The federal registration is no longer active. Evaluate filing a new application if you still use the mark, or petition if cancellation was erroneous. Consult counsel on remaining common-law rights.
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Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Daniel P. Mullarkey
Daniel P. Mullarkey Polsinelli PCPO BOX 140310Kansas City, MO 64114-0310UNITED STATESGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 035 | Providing marketing consulting in the field of television advertising; media buying advice, namely, advising the client how much media time, and at what times the client should be purchasing advertising; providing consulting services in the field of planning, buying, and placement of television advertising; business monitoring and consulting services, namely, gathering, analyzing and providing real-time viewer attention and sales conversion analytics for television advertising; consumer strategy business consulting in the field of television advertising, namely, the compiling and use of viewer attention and sales conversion analytics for understanding and predicting consumer engagement and wear out of creative content in determining the effectiveness and performance of television advertising campaigns; electronic monitoring of viewer attention and engagement for television advertising; compiling and analyzing statistics for determining audience ratings of television advertising; business consulting services in the field of marketing effectiveness of television advertising featuring the tracking of advertising spending and number and frequency of airings, as well as assessing how consumers interact with television advertising campaigns via personal digital communications devices | SECTION 8 - CANCELLED | Sep 18, 2018 |
| 042 | Measuring television audience size and composition for others via electronic data collection | SECTION 8 - CANCELLED | Sep 18, 2018 |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Oct 17, 2025 | C8.. | CANCELLED SEC. 8 (6-YR) | — |
| Apr 2, 2024 | REM1 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED | — |
| Apr 20, 2023 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Apr 20, 2023 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Apr 20, 2023 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Apr 20, 2023 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Apr 20, 2023 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Apr 2, 2019 | R.SR | REGISTERED-SUPPLEMENTAL REGISTER | Your mark is registered on the Supplemental Register, which is available for marks that are not yet distinctive enough for the Principal Register but can still identify a source. Protection is more limited than Principal Register registration but can later support a Principal Register application. |
| Feb 28, 2019 | PREV | LAW OFFICE PUBLICATION REVIEW COMPLETED | — |
| Feb 22, 2019 | ALIE | ASSIGNED TO LIE | — |
| Feb 7, 2019 | AAUA | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED | — |
| Feb 6, 2019 | CNTA | APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER | — |
| Feb 6, 2019 | IUAA | USE AMENDMENT ACCEPTED | — |
| Jan 15, 2019 | AUPC | AMENDMENT TO USE PROCESSING COMPLETE | — |
| Jan 15, 2019 | IUAF | USE AMENDMENT FILED | — |
| Jan 14, 2019 | EAAU | TEAS AMENDMENT OF USE RECEIVED | — |
| Jan 14, 2019 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Jan 14, 2019 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Jan 14, 2019 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Dec 20, 2018 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 20, 2018 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 20, 2018 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 12, 2018 | DOCK | ASSIGNED TO EXAMINER | — |
| Sep 7, 2018 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Sep 1, 2018 | NWAP | NEW APPLICATION ENTERED | — |