USPTO serial 74551013
TOTAL CHOICE
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Nov 12, 1996
- Examiner
- GREENBAUM,CINDY BETH
- Law office
- GENERIC WEB UPDATE
What this means
This registration is in, or will soon enter, a USPTO maintenance window. Missing a Section 8 or Section 9 filing can cancel the registration.
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Owner
El Segundo, CA
El Segundo, CA
Los Angeles, CA
Los Angeles, CA
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
David A. Bell
David A. Bell Haynes and Boone, LLP2323 Victory Avenue, Suite 700Dallas, TX 75219UNITED STATESGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 038 | direct broadcast satellite transmission services | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by DIRECTV, LLC
- Other trademarks owned by DIRECTV, INC.
- Other trademarks owned by DIRECTV, INC.
- Other trademarks owned by DIRECTV, INC.
- Other trademarks in Class 038
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Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Dec 1, 2025 | ASCK | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | — |
| Nov 26, 2025 | ASCK | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | — |
| Nov 12, 2025 | REM2 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED | — |
| Jan 31, 2024 | ASCK | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | — |
| Feb 8, 2022 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Feb 8, 2022 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Feb 8, 2022 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Feb 8, 2022 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Feb 8, 2022 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Aug 18, 2021 | ASCK | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | — |
| Aug 11, 2021 | ASCK | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | — |
| Jun 16, 2017 | NA89 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED | — |
| Jun 16, 2017 | RNL2 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) | The trademark registration was renewed for another 10-year term after acceptable maintenance filings. RNL1, RNL2, and RNL3 indicate which renewal cycle (first, second, or third 10-year term) was recorded. The registration remains active. |
| Jun 16, 2017 | 89AG | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED | The USPTO accepted your combined Section 8 declaration and Section 9 renewal application. The registration is renewed for another 10-year term. The next combined maintenance filing will be due at the following 10-year anniversary. |
| Jun 16, 2017 | APRE | CASE ASSIGNED TO POST REGISTRATION PARALEGAL | — |
| Apr 28, 2017 | E89R | TEAS SECTION 8 & 9 RECEIVED | — |
| Apr 4, 2012 | ASGN | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | — |
| Aug 7, 2008 | RNL1 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) | The trademark registration was renewed for another 10-year term after acceptable maintenance filings. RNL1, RNL2, and RNL3 indicate which renewal cycle (first, second, or third 10-year term) was recorded. The registration remains active. |
| Aug 7, 2008 | 89AG | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED | The USPTO accepted your combined Section 8 declaration and Section 9 renewal application. The registration is renewed for another 10-year term. The next combined maintenance filing will be due at the following 10-year anniversary. |
| Aug 7, 2008 | PLGL | ASSIGNED TO PARALEGAL | — |
| Jan 17, 2007 | PLGL | ASSIGNED TO PARALEGAL | — |
| Nov 10, 2006 | 89AF | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED | — |
| Nov 10, 2006 | E89R | TEAS SECTION 8 & 9 RECEIVED | — |
| Sep 22, 2006 | CFIT | CASE FILE IN TICRS | — |
| Dec 27, 2001 | C15A | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. | — |
| Nov 15, 2001 | 815F | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED | — |
| Nov 12, 1996 | R.PR | REGISTERED-PRINCIPAL REGISTER | Your trademark is registered on the Principal Register — the strongest form of federal trademark protection. You may use the ® symbol for the covered goods and services. Maintenance filings (Section 8 and renewals) are required to keep the registration alive. |
| Aug 19, 1996 | CNPR | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED | — |
| Aug 7, 1996 | SUPC | STATEMENT OF USE PROCESSING COMPLETE | — |
| May 30, 1996 | EX1G | SOU EXTENSION 1 GRANTED | — |
| May 30, 1996 | REIN | REINSTATED | — |
| Apr 22, 1996 | IUAF | USE AMENDMENT FILED | — |
| Jan 26, 1996 | ABN6 | ABANDONMENT - NO USE STATEMENT FILED | The intent-to-use application was abandoned because no acceptable Statement of Use (or valid extension) was filed before the Notice of Allowance deadline expired. The application is dead unless revived within a limited window. |
| Jan 19, 1996 | EXT1 | SOU EXTENSION 1 FILED | — |
| Jul 25, 1995 | NOAM | NOA MAILED - SOU REQUIRED FROM APPLICANT | A Notice of Allowance means your intent-to-use application cleared examination and opposition but is not registered yet. You must file a Statement of Use showing the mark in commerce, or request an extension, before the deadline — usually six months from the notice date. |
| May 2, 1995 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Mar 31, 1995 | NPUB | NOTICE OF PUBLICATION | — |
| Dec 16, 1994 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| Dec 15, 1994 | DOCK | ASSIGNED TO EXAMINER | — |