USPTO serial 87043059
VIRTUE
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Feb 4, 2020
- Examiner
- WRIGHT, MARCO JABBAR
- Law office
- Historical data usage
What this means
Status 702 means the registration is active, Section 8 was accepted, and a Section 15 declaration of incontestability was also accepted. Incontestability strengthens your rights by limiting certain challenges after five years of continuous use. Continue use in commerce and plan for the 10-year Section 8 and 9 renewal.
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Owner
Winston-Salem, NC
Winston-Salem, NC
Raleigh, NC
Raleigh, NC
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Devon E. White
Devon E. White WYRICK ROBBINS YATES & PONTON LLP4101 Lake Boone Trail, Suite 300Raleigh, NC 27607United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 003 | Hair colourants; Nail care preparations | ACTIVE | Dec 15, 2019 |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by Reason to Believe, LLC
- Other trademarks owned by Reason to Believe, LLC
- Other trademarks owned by VIRTUE LABS, LLC
- Other trademarks owned by VIRTUE LABS, LLC
- Other trademarks in Class 003
- Similar marks named VIRTUE
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- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Feb 5, 2026 | NA85 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED | — |
| Feb 5, 2026 | C15A | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. | — |
| Feb 5, 2026 | APRE | CASE ASSIGNED TO POST REGISTRATION PARALEGAL | — |
| Nov 3, 2025 | E815 | TEAS SECTION 8 & 15 RECEIVED | — |
| Feb 4, 2025 | REM1 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED | — |
| Sep 2, 2020 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Sep 2, 2020 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Sep 2, 2020 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Sep 2, 2020 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Sep 2, 2020 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Feb 4, 2020 | R.PR | REGISTERED-PRINCIPAL REGISTER | Your trademark is registered on the Principal Register — the strongest form of federal trademark protection. You may use the ® symbol for the covered goods and services. Maintenance filings (Section 8 and renewals) are required to keep the registration alive. |
| Dec 31, 2019 | SUNA | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED | — |
| Dec 30, 2019 | CNPR | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED | — |
| Dec 27, 2019 | SUPC | STATEMENT OF USE PROCESSING COMPLETE | — |
| Dec 20, 2019 | IUAF | USE AMENDMENT FILED | — |
| Dec 20, 2019 | EISU | TEAS STATEMENT OF USE RECEIVED | The applicant filed a Statement of Use with specimens showing the mark in actual commerce. The USPTO will review the filing for compliance. If accepted, the mark can proceed to registration; if deficient, the USPTO may issue a requirement or office action. |
| May 17, 2019 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| May 16, 2019 | EX5G | SOU EXTENSION 5 GRANTED | — |
| May 14, 2019 | EXT5 | SOU EXTENSION 5 FILED | — |
| May 14, 2019 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Dec 15, 2018 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Dec 14, 2018 | EX4G | SOU EXTENSION 4 GRANTED | — |
| Dec 14, 2018 | EXT4 | SOU EXTENSION 4 FILED | — |
| Dec 14, 2018 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Jun 15, 2018 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Jun 13, 2018 | EX3G | SOU EXTENSION 3 GRANTED | — |
| Jun 13, 2018 | EXT3 | SOU EXTENSION 3 FILED | — |
| Jun 13, 2018 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Mar 2, 2018 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Mar 1, 2018 | EX2G | SOU EXTENSION 2 GRANTED | — |
| Feb 28, 2018 | NREV | NOTICE OF REVIVAL - E-MAILED | — |
| Feb 27, 2018 | TPEX | SOU EXTENSION RECEIVED WITH TEAS PETITION | — |
| Feb 27, 2018 | PETG | PETITION TO REVIVE-GRANTED | — |
| Feb 27, 2018 | PROA | TEAS PETITION TO REVIVE RECEIVED | — |
| Feb 16, 2018 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Feb 16, 2018 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Feb 7, 2018 | EXT2 | SOU EXTENSION 2 FILED | — |
| Oct 25, 2017 | ASGN | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | — |
| Sep 16, 2017 | NOAC | CORRECTED NOA E-MAILED | — |
| Sep 15, 2017 | DPCC | DIVISIONAL PROCESSING COMPLETE | — |
| Aug 31, 2017 | AITU | CASE ASSIGNED TO INTENT TO USE PARALEGAL | — |
| Aug 15, 2017 | DRRR | DIVISIONAL REQUEST RECEIVED | — |
| Aug 15, 2017 | ERTD | TEAS REQUEST TO DIVIDE RECEIVED | — |
| Jul 26, 2017 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Jul 24, 2017 | EX1G | SOU EXTENSION 1 GRANTED | — |
| Jul 24, 2017 | EXT1 | SOU EXTENSION 1 FILED | — |
| Jul 24, 2017 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Feb 7, 2017 | NOAM | NOA E-MAILED - SOU REQUIRED FROM APPLICANT | A Notice of Allowance means your intent-to-use application cleared examination and opposition but is not registered yet. You must file a Statement of Use showing the mark in commerce, or request an extension, before the deadline — usually six months from the notice date. |
| Dec 13, 2016 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Dec 13, 2016 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Nov 23, 2016 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| Oct 28, 2016 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| Oct 28, 2016 | XAEC | EXAMINER'S AMENDMENT ENTERED | — |
| Oct 28, 2016 | GNEN | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED | — |
| Oct 28, 2016 | GNEA | EXAMINERS AMENDMENT E-MAILED | — |
| Oct 28, 2016 | CNEA | EXAMINERS AMENDMENT -WRITTEN | — |
| Sep 10, 2016 | GNS3 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED | — |
| Sep 10, 2016 | GNSL | LETTER OF SUSPENSION E-MAILED | — |
| Sep 10, 2016 | CNSL | SUSPENSION LETTER WRITTEN | — |
| Sep 6, 2016 | DOCK | ASSIGNED TO EXAMINER | — |
| May 24, 2016 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| May 23, 2016 | NWAP | NEW APPLICATION ENTERED | — |