USPTO serial 87978569
GUARDIAN DIRECT
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Nov 27, 2018
- Examiner
- GULIANO, ROBERT N
- Law office
- Historical data usage
What this means
Status 701 means the registration is active and the first Section 8 declaration of continued use was accepted. The next major deadline is the combined Section 8 and Section 9 filing at the 10-year anniversary. Calendar the 10-year Section 8 and 9 combined renewal.
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Current trademark owner
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Owner
The Guardian Life Insurance Company of America
New York, NY
Other trademarks owned by The Guardian Life Insurance Company of America
The Guardian Life Insurance Company of America
New York, NY
Other trademarks owned by The Guardian Life Insurance Company of America
The Guardian Life Insurance Company of America
New York, NY
Other trademarks owned by The Guardian Life Insurance Company of America
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Catherine M.C. Farrelly
Catherine M.C. Farrelly Frankfurt Kurnit Klein & Selz28 Liberty StreetNew York, NY 10005United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 036 | Providing insurance services, namely, individual accident, critical care, pet, hospital indemnity, and dental insurance underwriting services; insurance administration; insurance brokerage; providing information in the field of insurance services via a global computer network | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by The Guardian Life Insurance Company of America
- Other trademarks owned by The Guardian Life Insurance Company of America
- Other trademarks owned by The Guardian Life Insurance Company of America
- Other trademarks in Class 036
- Similar marks named GUARDIAN DIRECT
- Recently changed USPTO trademarks
- Recently filed trademarks
- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Sep 11, 2025 | NAS8 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED | — |
| Sep 11, 2025 | 8.OK | REGISTERED - SEC. 8 (6-YR) ACCEPTED | The USPTO accepted your Section 8 declaration showing the mark is still in use in commerce (or excusable nonuse). This satisfies the six-year maintenance requirement and keeps the registration active until the next renewal deadline. |
| Sep 8, 2025 | APRE | CASE ASSIGNED TO POST REGISTRATION PARALEGAL | — |
| May 27, 2025 | ES8R | TEAS SECTION 8 RECEIVED | — |
| Nov 27, 2023 | REM1 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED | — |
| Apr 22, 2022 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Apr 22, 2022 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Apr 22, 2022 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Apr 22, 2022 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Apr 22, 2022 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Sep 26, 2019 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Sep 26, 2019 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Nov 27, 2018 | R.PR | REGISTERED-PRINCIPAL REGISTER | Your trademark is registered on the Principal Register — the strongest form of federal trademark protection. You may use the ® symbol for the covered goods and services. Maintenance filings (Section 8 and renewals) are required to keep the registration alive. |
| Oct 23, 2018 | SUNA | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED | — |
| Oct 22, 2018 | CNPR | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED | — |
| Sep 18, 2018 | SUPC | STATEMENT OF USE PROCESSING COMPLETE | — |
| Sep 18, 2018 | DPCC | DIVISIONAL PROCESSING COMPLETE | — |
| Sep 18, 2018 | AITU | CASE ASSIGNED TO INTENT TO USE PARALEGAL | — |
| Aug 22, 2018 | IUAF | USE AMENDMENT FILED | — |
| Aug 22, 2018 | DRRR | DIVISIONAL REQUEST RECEIVED | — |
| Aug 22, 2018 | ERTD | TEAS REQUEST TO DIVIDE RECEIVED | — |
| Aug 22, 2018 | EISU | TEAS STATEMENT OF USE RECEIVED | The applicant filed a Statement of Use with specimens showing the mark in actual commerce. The USPTO will review the filing for compliance. If accepted, the mark can proceed to registration; if deficient, the USPTO may issue a requirement or office action. |
| Aug 21, 2018 | NOAM | NOA E-MAILED - SOU REQUIRED FROM APPLICANT | A Notice of Allowance means your intent-to-use application cleared examination and opposition but is not registered yet. You must file a Statement of Use showing the mark in commerce, or request an extension, before the deadline — usually six months from the notice date. |
| Jun 26, 2018 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Jun 26, 2018 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Jun 6, 2018 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| May 24, 2018 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| May 10, 2018 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| May 10, 2018 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| May 10, 2018 | ERFR | TEAS REQUEST FOR RECONSIDERATION RECEIVED | — |
| May 9, 2018 | GNFN | NOTIFICATION OF FINAL REFUSAL EMAILED | — |
| May 9, 2018 | GNFR | FINAL REFUSAL E-MAILED | A final Office Action (final refusal) means the examining attorney is maintaining at least one refusal and your options are narrower. You can file a response addressing the refusal, appeal to the Trademark Trial and Appeal Board, or let the application abandon. |
| May 9, 2018 | CNFR | FINAL REFUSAL WRITTEN | A final Office Action (final refusal) means the examining attorney is maintaining at least one refusal and your options are narrower. You can file a response addressing the refusal, appeal to the Trademark Trial and Appeal Board, or let the application abandon. |
| Mar 14, 2018 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Mar 13, 2018 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Mar 13, 2018 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Dec 7, 2017 | GPRN | NOTIFICATION OF PRIORITY ACTION E-MAILED | A priority action is a type of Office Action the USPTO treats as time-sensitive. It usually means the examining attorney needs a specific response or amendment quickly — often relating to a foreign priority claim or a formal requirement. Respond within the stated deadline. |
| Dec 7, 2017 | GPRA | PRIORITY ACTION E-MAILED | A priority action is a type of Office Action the USPTO treats as time-sensitive. It usually means the examining attorney needs a specific response or amendment quickly — often relating to a foreign priority claim or a formal requirement. Respond within the stated deadline. |
| Dec 7, 2017 | CPRA | PRIORITY ACTION WRITTEN | A priority action is a type of Office Action the USPTO treats as time-sensitive. It usually means the examining attorney needs a specific response or amendment quickly — often relating to a foreign priority claim or a formal requirement. Respond within the stated deadline. |
| Dec 3, 2017 | DOCK | ASSIGNED TO EXAMINER | — |
| Sep 1, 2017 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Aug 31, 2017 | NWAP | NEW APPLICATION ENTERED | — |