USPTO serial 97711435
LEAD
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Sep 16, 2025
- Examiner
- DIXON, JENNIFER HAZARD
- Law office
- PUBLICATION AND ISSUE SECTION
What this means
Status 700 means the trademark is registered and active on the Principal Register. You have nationwide rights for the listed goods and services and may use ®. Section 8 maintenance is due between years five and six. Calendar Section 8 between years five and six, and consider trademark monitoring.
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If you own this trademark, we can monitor new filings and help with USPTO deadlines. If you do not, we can file a new U.S. application.
Current trademark owner
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Not the owner?
File a new U.S. trademark application, or speak with our attorneys.
Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Amy J. Everhart
Amy J. Everhart EVERHART LAW FIRM PLC202 FIFTH AVENUE SOUTHFRANKLIN, TN 37064United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 041 | Membership club services, namely, providing training to members in the field of life skills, personal development, interpersonal communication, goal setting, financial literacy, personal responsibility, time management, productivity, and habits for success; Professional coaching services to members of a program in the field of life skills, personal development, interpersonal communication, goal setting, financial literacy, personal responsibility, time management, productivity, habits for success, and problem solving; Providing education courses to members of a program in the field of life skills, personal development, interpersonal communication, goal setting, financial literacy, personal responsibility, time management, productivity, habits for success, and problem solving offered through online, non-downloadable videos and instructor assistance; Providing educational mentoring services to members of a program in the field of life skills, personal development, interpersonal communication, goal setting, financial literacy, personal responsibility, time management, productivity, habits for success, and problem solving | ACTIVE | May 23, 2020 |
| 042 | Providing an interactive website featuring technology that allows users to track progress in completing educational activities via dashboards for use by students and parents and participate in incentive award programs to receive rewards for completing educational activities | ACTIVE | Mar 5, 2024 |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by Southwestern Advantage, Inc.
- Other trademarks owned by Southwestern Advantage, Inc.
- Other trademarks owned by Southwestern Advantage, Inc.
- Other trademarks in Class 041
- Other trademarks in Class 042
- Similar marks named LEAD
- Recently changed USPTO trademarks
- Recently filed trademarks
- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Sep 16, 2025 | NRCC | NOTICE OF REGISTRATION CONFIRMATION EMAILED | — |
| Sep 16, 2025 | R.PR | REGISTERED-PRINCIPAL REGISTER | Your trademark is registered on the Principal Register — the strongest form of federal trademark protection. You may use the ® symbol for the covered goods and services. Maintenance filings (Section 8 and renewals) are required to keep the registration alive. |
| Sep 3, 2025 | SUNA | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED | — |
| Aug 28, 2025 | CNPR | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED | — |
| Jul 26, 2025 | SUPC | STATEMENT OF USE PROCESSING COMPLETE | — |
| Jul 26, 2025 | AITU | CASE ASSIGNED TO INTENT TO USE PARALEGAL | — |
| Apr 8, 2025 | IUAF | USE AMENDMENT FILED | — |
| Apr 8, 2025 | EISU | TEAS STATEMENT OF USE RECEIVED | The applicant filed a Statement of Use with specimens showing the mark in actual commerce. The USPTO will review the filing for compliance. If accepted, the mark can proceed to registration; if deficient, the USPTO may issue a requirement or office action. |
| Oct 8, 2024 | NOAM | NOA E-MAILED - SOU REQUIRED FROM APPLICANT | A Notice of Allowance means your intent-to-use application cleared examination and opposition but is not registered yet. You must file a Statement of Use showing the mark in commerce, or request an extension, before the deadline — usually six months from the notice date. |
| Aug 13, 2024 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Aug 13, 2024 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Jul 24, 2024 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| Jul 8, 2024 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| Jul 5, 2024 | XAEC | EXAMINER'S AMENDMENT ENTERED | — |
| Jul 5, 2024 | GNEN | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED | — |
| Jul 5, 2024 | GNEA | EXAMINERS AMENDMENT E-MAILED | — |
| Jul 5, 2024 | CNEA | EXAMINERS AMENDMENT -WRITTEN | — |
| May 20, 2024 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| May 20, 2024 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| May 20, 2024 | ALIE | ASSIGNED TO LIE | — |
| Dec 21, 2023 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Sep 21, 2023 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Sep 21, 2023 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Sep 21, 2023 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Sep 9, 2023 | DOCK | ASSIGNED TO EXAMINER | — |
| Jan 7, 2023 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Dec 13, 2022 | NWAP | NEW APPLICATION ENTERED | — |