USPTO serial 97810452
WHAT DRIVES YOU
Reviewed by CopyMark Law Group
Status 606
- Filing date
- Status date
- Registration date
- —
- Examiner
- DWYER,JOHN D
- Law office
- INTENT TO USE SECTION
What this means
This page summarizes the public USPTO record for this serial number, including owners, goods and services, and prosecution history.
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Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
David Michael Brioso
David Michael Brioso The Hearst Corporation300 West 57th StreetNew York, NY 10019United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 009 | Digital media, namely, downloadable video recording clips, audio recording clips, and multimedia files containing text and graphics in the fields of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, drama, comedy, talk shows, and entertainment information; downloadable television shows and video recordings about personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, drama, comedy, talk shows, and entertainment information; downloadable computer software for streaming audio-visual media content via the Internet and to mobile digital electronic devices; downloadable computer software for use in streaming audio-visual content; downloadable computer software for controlling the operation of audio and video devices and for viewing, searching and/or playing audio, video, television, movies, other digital images, and other multimedia content; downloadable computer software for use in processing, transmitting, receiving, organizing, manipulating, playing, reviewing, reproducing and streaming audio, video and multimedia content including text, data, image, audio, video and audiovisual files. | ACTIVE | — |
| 038 | Communications services, namely, transmitting streamed sound and audio-visual recordings via the internet, cable networks, wireless networks, satellite, or interactive multimedia networks; audio and video broadcasting services over the internet; transmission of information in the audiovisual field; television broadcasting services; cable television broadcasting; satellite television broadcasting; mobile media services in the nature of electronic transmission, broadcasting, and delivery by electronic transmission of entertainment media content; podcasting services, namely, transmission of podcasts; webcasting services; video-on-demand transmission services; providing on-line forums for transmission of messages among computer users; providing on-line chat rooms and electronic bulletin boards for transmission of messages among users in the field of general interest. | ACTIVE | — |
| 041 | Entertainment and educational services, namely, ongoing multimedia programs featuring personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information, distributed via various platforms across multiple forms of transmission media; providing ongoing television programs in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information; providing entertainment programming, namely, providing documentaries, video clips, and ongoing television programs in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information; production of television programs; entertainment services, namely, multimedia production services; providing entertainment information regarding ongoing television programs via a global computer network; entertainment services in the nature of providing entertainment and educational programs and content, namely, providing ongoing television programs, non-downloadable video and audio recordings, and entertainment information relating to television programs in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information via the internet, electronic communications networks, computer networks and wireless communications networks; podcasting services, namely, providing podcasts in the field of personal relationships, sports, lifestyle, adventure, action, history, biographical information of individuals, documentaries, technology, automotive, reality shows, travel, Americana, do it yourself projects, news, commentary in the field of current events, factual programming, drama, comedy, talk shows, and entertainment information. | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by HEARST AUTOS, INC.
- Other trademarks owned by Motor Trend Group, LLC
- Other trademarks owned by Motor Trend Group, LLC
- Other trademarks in Class 009
- Other trademarks in Class 038
- Other trademarks in Class 041
- Similar marks named WHAT DRIVES YOU
- Prosecution event MAB6 explained
- Recently changed USPTO trademarks
- Recently filed trademarks
- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Jan 12, 2026 | MAB6 | ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED | The intent-to-use application was abandoned because no acceptable Statement of Use (or valid extension) was filed before the Notice of Allowance deadline expired. The application is dead unless revived within a limited window. |
| Jan 12, 2026 | ABN6 | ABANDONMENT - NO USE STATEMENT FILED | The intent-to-use application was abandoned because no acceptable Statement of Use (or valid extension) was filed before the Notice of Allowance deadline expired. The application is dead unless revived within a limited window. |
| Sep 15, 2025 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Jun 11, 2025 | EX2G | SOU EXTENSION 2 GRANTED | — |
| Jun 11, 2025 | EXT2 | SOU EXTENSION 2 FILED | — |
| Jun 11, 2025 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Mar 19, 2025 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Mar 19, 2025 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Mar 19, 2025 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Mar 19, 2025 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Mar 19, 2025 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Mar 12, 2025 | ASGN | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | — |
| Mar 3, 2025 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Dec 10, 2024 | EX1G | SOU EXTENSION 1 GRANTED | — |
| Dec 9, 2024 | EXT1 | SOU EXTENSION 1 FILED | — |
| Dec 9, 2024 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Aug 26, 2024 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Aug 26, 2024 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Aug 26, 2024 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Aug 26, 2024 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Aug 26, 2024 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Jun 11, 2024 | NOAM | NOA E-MAILED - SOU REQUIRED FROM APPLICANT | A Notice of Allowance means your intent-to-use application cleared examination and opposition but is not registered yet. You must file a Statement of Use showing the mark in commerce, or request an extension, before the deadline — usually six months from the notice date. |
| Apr 16, 2024 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Apr 16, 2024 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Mar 27, 2024 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| Mar 10, 2024 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| Feb 28, 2024 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Feb 28, 2024 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Feb 28, 2024 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Feb 28, 2024 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Feb 28, 2024 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Feb 21, 2024 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Feb 21, 2024 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Feb 21, 2024 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Dec 5, 2023 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 5, 2023 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 5, 2023 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Nov 27, 2023 | DOCK | ASSIGNED TO EXAMINER | — |
| Mar 15, 2023 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Feb 28, 2023 | NWAP | NEW APPLICATION ENTERED | — |