USPTO serial 97842188
SERGE LUTENS
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Sep 9, 2025
- Examiner
- SIEGEL, PAIGE JORDAN
- Law office
- FILE REPOSITORY (FRANCONIA)
What this means
Status 700 means the trademark is registered and active on the Principal Register. You have nationwide rights for the listed goods and services and may use ®. Section 8 maintenance is due between years five and six. Calendar Section 8 between years five and six, and consider trademark monitoring.
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Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Mary Margaret L. O'Donnell
Mary Margaret L. O'Donnell BLUE FILAMENT LAW PLLC772 E. Maple RoadBirmingham, MI 48009United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 009 | Downloadable virtual goods, namely, computer programs featuring Cosmetic products, Perfumery products, Perfumes, Make-up, After-shave lotions, Beauty masks, Cosmetic kits, Antiperspirants toiletries for personal use, perfumery, eau de cologne, Essential oils, Hair preparations and treatments, Cosmetic hair styling preparations, lipsticks, Soaps, Toilet water, all the aforesaid goods for personal use in online virtual environments; Downloadable virtual goods, namely, computer programs featuring toiletry products, bath gels, Shower gels, Body milks, Foundations, Mascara, nail varnish, Eye shadow, Make-up powder, bath salts, Not for medical purposes, Dentifrices, Perfume flasks, Diffusers for emitting scent, All the aforesaid goods for use online and in virtual environments; Downloadable virtual reality game software; Downloadable computer software for managing cryptocurrency transactions, using blockchain technology; Downloadable software for trading, viewing, storing and managing virtual goods, namely, computer programs featuring Cosmetic products, Perfumery products, Perfumes, Make-up, After-shave lotions, Beauty masks, Cosmetic kits, Antiperspirants toiletries For personal use, perfumery, eau de cologne, Essential oils, Hair preparations and treatments, Cosmetic hair styling preparations, lipsticks, Soaps, Toilet water for personal use in online virtual environments; Downloadable software for trading, viewing, storing and managing virtual goods, namely, computer programs featuring toiletry products, bath gels, Shower gels, Body milks, Foundations, Mascara, nail varnish, Eye shadow, Make-up powder, bath salts, Not for medical purposes, Dentifrices, Perfume flasks, Diffusers for emitting scent for personal use in online virtual environments; Downloadable computer game software featuring Virtual goods, namely, Cosmetic products, Perfumery products, Perfumes, Make-up coats, After-shave lotions, Beauty masks, Cosmetic kits, Antiperspirants toiletries For personal use, perfumery, eau de cologne, Essential oils, Hair preparations and treatments, Cosmetic hair styling preparations, lipsticks, Soaps, Toilet water, All the aforesaid goods for personal use in online virtual environments; Downloadable computer game software featuring Virtual goods, namely, toiletry products, bath gels, Shower gels, Body milks, Foundations, Mascara, nail varnish, Eye shadow, Make-up powder, bath salts, Not for medical purposes, Dentifrices, Perfume flasks, Diffusers for emitting scent, All the aforesaid goods for use in online virtual environments; virtual reality headgear being virtual reality headsets and virtual reality glasses; Security tokens encryption devices in the nature of a fob-like device used by an authorized user of a computer system to facilitate authentication; Data gloves; Electronic virtual reality gloves; 3D spectacles; Smartglasses; Virtual reality glasses; Hologram apparatus; Encoded hologram apparatus for genuine product certification; encoded Holograms in the nature of electronic labels for genuine product certification; encoded Holographic images in the nature of electronic labels; encoded Holographic film in the nature of electronic labels; projection screens for displaying Holographic images; projection screens for displaying 3D holographic images; Downloadable virtual reality game software programs; downloadable computer software used as a digital wallet | ACTIVE | — |
| 035 | Online retail store services featuring virtual goods, namely, cosmetics, Perfumery, perfumes, make up, After-shave lotions, Beauty masks, Cosmetic sets, Deodorants for personal use, Eau de Cologne, Essential oil, Haircare preparations and treatments, cosmetic hair dressing preparations, lip rouge, Soaps, eaux de toilette for use in online virtual worlds; Online retail store services featuring virtual goods, namely, toiletries, bath gel, Gels for use in the shower, Milks for the body, Face foundation, Mascara, nail polish, Eye liners, Make up powder, Bath salts, not for medical purposes, Dentifrices, perfume flasks, perfume diffusers for use in online virtual worlds; Providing online retail store services rendered in a virtual environment, featuring security tokens encryption device hardware, and downloadable digital files authenticated by non-fungible tokens (NFTs); Providing an online marketplace for buyers and sellers of virtual goods featuring cosmetics, Perfumery, perfumes, make up, After-shave lotions, Beauty masks, Cosmetic sets, Deodorants for personal use, Eau de Cologne, Essential oil, Haircare preparations and treatments, cosmetic hair dressing preparations, lip rouge, Soaps, eaux de toilette; Providing an online marketplace for buyers and sellers of virtual goods featuring toiletries, bath gel, gels for use in the shower, milks for the body, face foundation, mascara, nail polish, eye liners, make up powder, bath salts not for medical purposes, dentifrices, perfume flasks, perfume diffusers, and security tokens encryption device hardware; Promotion and Advertising, in relation to virtual goods, namely, cosmetics, perfumery, perfumes, make up, aftershave lotions, beauty masks, cosmetic sets, deodorants for personal use, eau de cologne, essential oil, haircare preparations and treatments, cosmetic hair dressing preparations, lip rouge, soaps, eaux de toilette; Promotion and Advertising, in relation to virtual goods, namely, toiletries, bath gel, Gels for use in the shower, Milks for the body, Face foundation, Mascara, nail polish, Eye liners, Make up powder, Bath salts, not for medical purposes, Dentifrices, perfume flasks, perfume diffusers, security tokens encryption device hardware; Auctioneering services featuring virtual goods, namely, cosmetics, Perfumery, perfumes, make up, After-shave lotions, Beauty masks, Cosmetic sets, Deodorants for personal use, Eau de Cologne, Essential oil, Haircare preparations and treatments, cosmetic hair dressing preparations, lip rouge, Soaps, eaux de toilette; Auctioneering services featuring Virtual goods, namely, toiletries, bath gel, Gels for use in the shower, Milks for the body, Face foundation, Mascara, nail polish, Eye liners, Make up powder, Bath salts, not for medical purposes, Dentifrices, perfume flasks, perfume diffusers, security tokens encryption device hardware; Arranging and conducting of events for commercial, advertising and promotional purposes in the field of Virtual goods, namely, cosmetics, Perfumery, perfumes, make up, After-shave lotions, Beauty masks, Cosmetic sets, Deodorants for personal use, Eau de Cologne, Essential oil, Haircare preparations and treatments, cosmetic hair dressing preparations, lip rouge, Soaps, eaux de toilette; Arranging and conducting of events for commercial, advertising and promotional purposes in the field of virtual goods, namely, toiletries, bath gel, Gels for use in the shower, Milks for the body, Face foundation, Mascara, nail polish, Eye liners, Make up powder, Bath salts, not for medical purposes, Dentifrices, perfume flasks, perfume diffusers, security tokens encryption device hardware; Marketing; Presentation of goods on communication media, for retail purposes, namely, providing online retail store services and television home shopping services in the field of general consumer merchandise; Organization of exhibitions for commercial or advertising purposes; Sales promotion; Provision of an online marketplace for buyers and sellers of goods and services; Advertising; Direct mail advertising; Product demonstrations and product display services, namely, product display arrangement; Distribution of samples for publicity purposes; Arranging and conducting of marketing promotional events For advertising and commercial purposes; Online advertising on a computer network; Providing business information via a web site; Distribution of samples | ACTIVE | — |
| 041 | Entertainment services, namely, providing online non-downloadable virtual goods, namely, Cosmetic goods, Perfuming products, Perfumes, Make-up coats, After-shave lotions, Masks beauty, Cosmetic sets, Deodorants for personal use, perfumery, eau de cologne, Essential oils, Hair preparations and treatments, cosmetic hair styling preparations, lipsticks, Soaps, Toilet water for use in online virtual environments; Entertainment services, namely, providing online non-downloadable virtual goods, namely, Toiletry preparations, Bath gels, shower gels, body milks, face foundation, mascara, nail varnish, eyeshadow, make-up powder, bath salts, Not for medical purposes, Tooth pastes, Perfume bottles, pomanders, Security token hardware being encryption devices, all for use in online virtual environments; Entertainment services, namely, Providing of online computer games featuring non-downloadable virtual goods, namely, Cosmetic goods, Perfuming products, Perfumes, Make-up coats, After-shave lotions, Masks beauty, Cosmetic sets, Deodorants For personal use, perfumery, eau de cologne, Essential oils, Hair preparations and treatments, cosmetic hair styling preparations, lipsticks, Soaps, Toilet water; Entertainment services, namely, Providing of online computer games featuring non-downloadable virtual goods as prizes, namely, Toiletry preparations, Bath gels, shower gels, body milks, face foundation, mascara, nail varnish, eyeshadow, make-up powder, bath salts, Not for medical purposes, Tooth pastes, Perfume bottles, pomanders, Security token hardware being encryption devices for use in virtual environments; Providing of nondownloadable augmented reality game software; Providing of virtual reality games, on-line; Provision of on-line computer games; Virtual reality game services provided on-line from a computer network | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by Shiseido Company, Limited
- Other trademarks owned by Shiseido Company, Limited
- Other trademarks owned by Shiseido Company, Limited
- Other trademarks in Class 009
- Other trademarks in Class 035
- Other trademarks in Class 041
- Similar marks named SERGE LUTENS
- Recently changed USPTO trademarks
- Recently filed trademarks
- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Aug 10, 2026 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Aug 10, 2026 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Aug 10, 2026 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Sep 9, 2025 | NRCC | NOTICE OF REGISTRATION CONFIRMATION EMAILED | — |
| Sep 9, 2025 | R.PR | REGISTERED-PRINCIPAL REGISTER | Your trademark is registered on the Principal Register — the strongest form of federal trademark protection. You may use the ® symbol for the covered goods and services. Maintenance filings (Section 8 and renewals) are required to keep the registration alive. |
| Jul 22, 2025 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Jul 22, 2025 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Jul 16, 2025 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| Jun 27, 2025 | ERRR | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED | — |
| Jun 11, 2025 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| Jun 11, 2025 | XAEC | EXAMINER'S AMENDMENT ENTERED | — |
| Jun 11, 2025 | GNEN | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED | — |
| Jun 11, 2025 | GNEA | EXAMINERS AMENDMENT E-MAILED | — |
| Jun 11, 2025 | CNEA | EXAMINERS AMENDMENT -WRITTEN | — |
| Apr 24, 2025 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Apr 24, 2025 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Apr 24, 2025 | ERFR | TEAS REQUEST FOR RECONSIDERATION RECEIVED | — |
| Feb 1, 2025 | XELG | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED | — |
| Feb 1, 2025 | XELR | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED | — |
| Nov 5, 2024 | GNFN | NOTIFICATION OF FINAL REFUSAL EMAILED | — |
| Nov 5, 2024 | GNFR | FINAL REFUSAL E-MAILED | A final Office Action (final refusal) means the examining attorney is maintaining at least one refusal and your options are narrower. You can file a response addressing the refusal, appeal to the Trademark Trial and Appeal Board, or let the application abandon. |
| Nov 5, 2024 | CNFR | FINAL REFUSAL WRITTEN | A final Office Action (final refusal) means the examining attorney is maintaining at least one refusal and your options are narrower. You can file a response addressing the refusal, appeal to the Trademark Trial and Appeal Board, or let the application abandon. |
| Oct 1, 2024 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Oct 1, 2024 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Sep 30, 2024 | ALIE | ASSIGNED TO LIE | — |
| Jun 6, 2024 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Mar 8, 2024 | XELG | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED | — |
| Mar 8, 2024 | XELR | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED | — |
| Dec 26, 2023 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 26, 2023 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 26, 2023 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Dec 13, 2023 | DOCK | ASSIGNED TO EXAMINER | — |
| Apr 6, 2023 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Mar 20, 2023 | NWAP | NEW APPLICATION ENTERED | — |