USPTO serial 98828922
AI BID OPTIMIZER
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Dec 23, 2025
- Examiner
- BHANOT, KAPIL KUMAR
- Law office
- FILE REPOSITORY (FRANCONIA)
What this means
Status 700 means the trademark is registered and active on the Principal Register. You have nationwide rights for the listed goods and services and may use ®. Section 8 maintenance is due between years five and six. Calendar Section 8 between years five and six, and consider trademark monitoring.
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Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Kate McMorrow
Kate McMorrow Baker & Hostetler LLP1900 Avenue of the Stars, Suite 2700Los Angeles, CA 90067-4301United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 035 | Tracking and reporting of advertisements and marketing activities; advertising, customer relationship management, and marketing consultancy; tracking, reporting and analyzing the effectiveness of advertising; advertising services in the nature of evaluating the placement, location, timing, duration, channels, target audience, and parameters of advertisements for others; preparing and placing advertisements for others; collection and analysis of metric data for others with respect to advertisements; providing advertising information; promoting the goods and services of others; business administration and business management services in the fields of advertising, consumer relations, consumer activity, consumer engagement, consumer experience, consumer relationship management, marketing, and entertainment; advertising analysis services, namely, the statistical and predictive evaluation of marketing and advertising data; compiling and systematization of data into computer databases; advertising services, namely, analyzing and submitting offers on advertising placements; providing a demand-responsive pricing and offer program for advertising space; monitoring advertising prices for business purposes; price comparison services; advertising, marketing, and promotion services; targeted marketing services, business and marketing data analysis, and predictive business and marketing data analysis; ad serving, namely, placing advertisements on websites, mobile applications, television, electronic billboards, digital display units, digital media, social media, podcasts, digital audio, connected devices, and digital streaming for others using specialized computer software; media planning, in the nature of advertising planning; media buying consulting services; online, mobile, television, radio, billboard, digital display unit, and electronic media and communication advertising services; providing and renting advertising space; providing and renting advertising space online, in communications networks, within mobile applications, on television, on radio, and on billboards, kiosks, and digital display units; advertising matching services for connecting advertisers with available advertising spaces; development, compilation, creation, production, dissemination, analysis, and management of advertising matter and advertising campaigns; automated advertising services; advertising analysis, consultation, planning, and research; preparing business reports and advertising reports; collection and analysis of business data, advertising data, and market research data on consumer behavior, customer relationships, and customer experience; consulting in the field of advertising, consumer engagement, consumer relationship management, consumer experience, communication technologies, marketing, and entertainment; web site traffic; business research; compiling and analyzing statistics, data and other sources of information for business purposes; analysis of market research data and statistics; data management services for business and advertising purposes; database management services; market research services; dissemination of advertisements; providing an online searchable database featuring data sets in the fields of advertisements, advertising, marketing, entertainment, data analytics, predictive analytics, data flow, workflow, consumer relations, consumer activity, consumer engagement, consumer experience, consumer relationship management, communication technologies, advertising metrics, analytics and research, and business; inventory management; development of marketing strategies, concepts and tactics, namely, audience development and brand awareness | ACTIVE | — |
| 038 | Telecommunications services, namely, electronic, electric, and digital transmission of data, messages, graphics, images, audio, video, media advertising, audio advertising, information, and digital media content; providing access to computerized databases and communications networks for advertising purposes; electronic transmission and streaming of data and audio, video, audiovisual, and digital media content; telecommunication services | ACTIVE | — |
| 042 | Providing temporary use of non-downloadable computer software to create, develop and modify video and media content, data and information for use in advertising; providing temporary use of non-downloadable computer software for onboarding and linking offline data for purposes of advertising, marketing and consumer relationship management; providing temporary use of non-downloadable software for rendering Internet marketing and advertising media formats and software for managing, tracking and evaluating media planning, and media buying; software development for advertising, marketing, and consumer relationship management and related applications; providing a website featuring technology that enables users to upload, encode and distribute advertisements; design, development and installation of software for use in placing advertisements on computers, tablets, smartphones, and connected devices; computer services, namely, creating website based indexes of information; application service provider (ASP) and platform as a service (PAAS) services featuring software that enables users to evaluate advertising placements, that tracks and reports on advertisements and marketing efforts, and that provides analytics, predictive analytics, strategies, verification and quality metrics related to advertising; platform as a service (PAAS) services featuring computer software platforms that allow advertisers to reach audiences and enable network operators to create revenue streams from display, video, and lead generation advertisements; providing non-downloadable software for creation, management, and analysis of advertising campaigns and creative, direct buying and selling of advertising space, and purchase and sale of advertising space; design and development of computer software for use in digital advertising; providing temporary use of non-downloadable software for accessing, viewing, searching, providing, submitting, receiving, collecting, compiling, creating, managing, transferring, storing, tracking, reporting, analyzing, extracting, distributing, automating, processing, collaborating on, and publishing data, images, documents, and information relating to advertisements, advertising, marketing, entertainment, data analytics, predictive analytics, data flow, workflow, consumer relations, consumer activity, consumer engagement, consumer experience, consumer relationship management, communication technologies, advertising metrics, analytics and research, and business; providing temporary use of non-downloadable software using artificial intelligence and machine learning for accessing, viewing, searching, providing, submitting, receiving, collecting, compiling, creating, managing, transferring, storing, tracking, reporting, analyzing, extracting, distributing, automating, processing, collaborating on, and publishing data, images, documents, and information relating to advertisements, advertising, marketing, entertainment, data analytics, predictive analytics, data flow, workflow, consumer relations, consumer activity, consumer engagement, consumer experience, consumer relationship management, communication technologies, advertising metrics, analytics and research, and business; providing temporary use of non-downloadable software for buying, selling, offering for sale, and renting advertisements and advertising space; providing temporary use of non-downloadable software using artificial intelligence and machine learning for buying, selling, offering for sale, and renting advertisements and advertising space; providing temporary use of non-downloadable software for the creation, execution, analysis, and effectiveness of advertising and advertising campaigns; providing temporary use of non-downloadable software using artificial intelligence and machine learning for the creation, execution, analysis, and effectiveness of advertising and advertising campaigns; providing temporary use of non-downloadable software for collecting, analyzing, and maximizing the value and return on investment of advertising and advertisements; providing temporary use of non-downloadable software using artificial intelligence and machine learning for collecting, analyzing, and maximizing the value and return on investment of advertising and advertisements; electronic collection, monitoring, and analysis of personal or device identifying, interaction, location, traffic, interest, habit, demographic, click-through, purchasing, lifestyle, behavior, and other personalized data and information, audience insights, and audience segmentation using computers; software as a service (SAAS) services featuring software that enables users to evaluate advertising placements, that tracks and reports on advertisements and marketing efforts of its users and others, and that provides analytics, predictive analytics, strategies, verification and quality metrics related to advertising; software as a service (SAAS) services featuring computer software platforms that allow advertisers to reach audiences and enable network operators to create revenue streams from display, video, and lead generation advertisements on their networks; electronic storage of electronic media, namely, images, text, digital video files, and audio data; platform as a service (PAAS) services featuring software that delivers targeted advertising content based on certain attributes of the consumer, consumer household, or device receiving the content; providing temporary use of non-downloadable software using artificial intelligence for machine learning; research in the field of artificial intelligence; providing temporary use of non-downloadable software for autonomous advertising; providing temporary use of non-downloadable software for analyzing and submitting offers on advertising placements; providing temporary use of non-downloadable software for analyzing pricing and submitting offers for advertising space; providing temporary use of non-downloadable software for monitoring advertising prices for business purposes; providing temporary use of online non-downloadable software using artificial intelligence for use in customer relationship management (CRM); provision of online non-downloadable software using artificial intelligence for retrieval and sharing of data, images, documents, and information relating to advertisements, advertising, marketing, market research, entertainment, data analytics, predictive analytics, data flow, workflow, consumer relations, consumer activity, consumer engagement, consumer experience, consumer relationship management, communication technologies, advertising metrics, analytics and research, and business; providing temporary use of online non-downloadable computer software using artificial intelligence for providing information and advice regarding advertisements, advertising, marketing, market research, data analytics, predictive analytics, data flow, workflow, consumer relations, consumer activity, consumer engagement, consumer experience, consumer relationship management, communication technologies, advertising metrics, analytics and research, and business; providing temporary use of online non-downloadable computer software using artificial intelligence for use in the creation, execution, analysis, and effectiveness of advertising and advertising campaigns | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by VIANT TECHNOLOGY LLC
- Other trademarks owned by VIANT TECHNOLOGY LLC
- Other trademarks in Class 035
- Other trademarks in Class 038
- Other trademarks in Class 042
- Similar marks named AI BID OPTIMIZER
- Recently changed USPTO trademarks
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- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Dec 23, 2025 | NRCS | NOTICE OF REGISTRATION CONFIRMATION EMAILED | — |
| Dec 23, 2025 | R.SR | REGISTERED-SUPPLEMENTAL REGISTER | Your mark is registered on the Supplemental Register, which is available for marks that are not yet distinctive enough for the Principal Register but can still identify a source. Protection is more limited than Principal Register registration but can later support a Principal Register application. |
| Nov 28, 2025 | CNTA | APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER | — |
| Nov 28, 2025 | XAEC | EXAMINER'S AMENDMENT ENTERED | — |
| Nov 28, 2025 | GNEN | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED | — |
| Nov 28, 2025 | GNEA | EXAMINERS AMENDMENT E-MAILED | — |
| Nov 28, 2025 | CNEA | EXAMINERS AMENDMENT -WRITTEN | — |
| Nov 25, 2025 | IUAA | USE AMENDMENT ACCEPTED | — |
| Nov 25, 2025 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Nov 3, 2025 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Nov 3, 2025 | AUPC | AMENDMENT TO USE PROCESSING COMPLETE | — |
| Nov 3, 2025 | IUAF | USE AMENDMENT FILED | — |
| Nov 3, 2025 | EAAU | TEAS AMENDMENT OF USE RECEIVED | — |
| Nov 3, 2025 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Nov 3, 2025 | EWAF | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS | — |
| Nov 3, 2025 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Nov 3, 2025 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Nov 3, 2025 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Nov 3, 2025 | CHAN | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | — |
| Nov 3, 2025 | COAR | TEAS CHANGE OF OWNER ADDRESS RECEIVED | — |
| Jul 30, 2025 | XELG | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED | — |
| Jul 30, 2025 | XELR | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED | — |
| May 1, 2025 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| May 1, 2025 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| May 1, 2025 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Apr 30, 2025 | DOCK | ASSIGNED TO EXAMINER | — |
| Apr 25, 2025 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Oct 30, 2024 | NWAP | NEW APPLICATION ENTERED | — |