USPTO serial 98865662
CHOOSE DEBIT. NOT DEBT.
Reviewed by CopyMark Law Group
- Filing date
- Status date
- Registration date
- Aug 19, 2025
- Examiner
- KOLLENKARK, RHONNA L
- Law office
- FILE REPOSITORY (FRANCONIA)
What this means
Status 700 means the trademark is registered and active on the Principal Register. You have nationwide rights for the listed goods and services and may use ®. Section 8 maintenance is due between years five and six. Calendar Section 8 between years five and six, and consider trademark monitoring.
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Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Justin Peroff
Justin Peroff450 BroadwayFloor 2New York, NY 10013Goods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 036 | Debit account with line of credit services featuring a debit card; Issuing of debit cards; Credit and cash card payment processing services; Processing of credit card payments; Providing cash and other rebates for credit card use as part of a customer loyalty program; Providing electronic processing of credit card transactions and electronic payments via a global computer network; Issuance of credit cards; Provision and financial administration of a debit card savings program; Processing of debit card payments; Electronic debit card transaction processing; Providing electronic processing of ACH and credit card transactions and electronic payments via a global computer network; Processing of contactless credit and debit card payments; Financial services, namely, funding online cash accounts from prepaid cash cards, bank accounts and credit card accounts; Payment processing services, namely, credit card and debit card transaction processing services; Charge card and credit card payment processing services; Debit card transaction processing services; Issuing credit cards; Credit card payment processing services; On-line banking services featuring electronic alerts that alert credit and debit card users when a single transaction exceeds a certain amount; Financial services, namely, administration of transactions involving funds drawn from securities, stocks, funds, equities, bonds, cash, or other types of financial investments in retirement plans using a credit or debit card over a global data network | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by ShoulderTap Technologies, Inc.
- Other trademarks owned by ShoulderTap Technologies, Inc.
- Other trademarks owned by ShoulderTap Technologies, Inc.
- Other trademarks in Class 036
- Similar marks named CHOOSE DEBIT. NOT DEBT.
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Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Aug 19, 2025 | NRCC | NOTICE OF REGISTRATION CONFIRMATION EMAILED | — |
| Aug 19, 2025 | R.PR | REGISTERED-PRINCIPAL REGISTER | Your trademark is registered on the Principal Register — the strongest form of federal trademark protection. You may use the ® symbol for the covered goods and services. Maintenance filings (Section 8 and renewals) are required to keep the registration alive. |
| Jul 1, 2025 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Jul 1, 2025 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Jun 25, 2025 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| May 27, 2025 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| May 19, 2025 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| May 19, 2025 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| May 19, 2025 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| May 19, 2025 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| May 19, 2025 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| May 19, 2025 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| May 14, 2025 | DOCK | ASSIGNED TO EXAMINER | — |
| May 11, 2025 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Nov 21, 2024 | MAFR | APPLICATION FILING RECEIPT MAILED | — |
| Nov 21, 2024 | NWAP | NEW APPLICATION ENTERED | — |