USPTO serial 99008306
LOOK & LIVE
Reviewed by CopyMark Law Group
Status 730Notice of Allowance
- Filing date
- Status date
- Registration date
- —
- Examiner
- SCHLEGELMILCH, JONATHON A
- Law office
- INTENT TO USE SECTION
What this means
The USPTO has issued a Notice of Allowance. To complete registration you generally need to file a Statement of Use or an extension request before the deadline.
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Owner
Attorney of record
The USPTO lists this attorney as the applicant's representative for correspondence on this application.
Novika Ishar
Novika Ishar Romano Law PLLCOne Battery Park Plaza, 7th FloorNew York, NY 10004United StatesGoods and services
| Class | Description | Status | First use |
|---|---|---|---|
| 009 | Downloadable computer software for viewing, streaming, downloading and playing motion picture films, documentary films, documentary television programs, television programs, video recordings, audiovisual recordings, short form entertainment video recordings, recorded video podcasts, recorded webcasts, and recorded video web series; Downloadable audio books in the nature of fiction books; Downloadable non-fiction books on a variety of topics; Downloadable computer software for downloading, streaming, and playing audio recordings and recorded podcasts; Downloadable computer software for streaming and providing access to audio, video, audiovisual, interactive and virtual reality entertainment content in featuring action, adventure, comedy, documentary, drama, fantasy, horror, crime and mystery, historical, romance, thriller, western, science fiction, news, reality, current events, sports, and variety entertainment; Downloadable motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, recorded podcasts, recorded webcasts, and recorded video web series featuring documentaries; Downloadable computer software for allowing users to participate in social entertainment events in the nature of audiovisual entertainment screenings, entertainment performances, and interactive, immersive, and visual experience events, exhibits, and exhibitions; Downloadable non-fiction audio books in the field of autobiographies, biographies, and careers in the entertainment industry; Downloadable comic books and graphic novels; Downloadable non-fiction books in the field of autobiographies, biographies, and careers in the entertainment industry; Downloadable fiction books on a variety of topics; Pre-recorded DVDs, pre-recorded digital video discs, downloadable audio files and downloadable video files, all featuring motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, recorded podcasts, recorded webcasts, and recorded video web series, all in the field of action, adventure, comedy, documentary, drama, fantasy, horror, crime and mystery, historical, romance, thriller, western, science fiction, news, reality, current events, sports, and variety entertainment; Downloadable non-fiction audio books featuring documentaries and biographies; Downloadable general feature magazines; Downloadable software featuring information relating to motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series; Pre-recorded CDs featuring audio recordings and recorded podcasts, all in the field of action, adventure, comedy, documentary, drama, fantasy, horror, crime and mystery, historical, romance, thriller, western, science fiction, news, reality, current events, sports, and variety entertainment | ACTIVE | — |
| 016 | Printed graphic novels; Printed comic books; Printed non-fiction books on a variety of topics; Series of printed non-fiction books in the field of autobiographies, biographies, and careers in the entertainment industry; Printed fiction books on a variety of topics; Printed general feature magazines | ACTIVE | — |
| 035 | Preparing advertisements for others; Directing of branded entertainment content, namely, motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, all for advertising purposes; Post-production editing of branded entertainment content, namely, motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, all for advertising purposes; Advertising services; Creation, development, and production of branded entertainment content, namely, motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, all for advertising purposes; Production of advertising matter and commercials; Cinematography services for branded entertainment content, namely, motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, all for advertising purposes; Post-production editing of advertising or commercials; Aerial cinematography services for branded entertainment content, namely, motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, all for advertising purposes; Directing of commercials; Aerial cinematography services for commercials | ACTIVE | — |
| 041 | Providing online, non-downloadable motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, all featuring action, adventure, comedy, documentary, drama, fantasy, horror, crime and mystery, historical, romance, thriller, western, science fiction, news, reality, current events, sports, and variety entertainment, via broadcast television, satellite, cable television, global computer networks, websites, wireless devices, mobile applications, set top boxes, webcasts, and on-demand streaming media; Entertainment services, namely, organizing, conducting, and hosting social entertainment events in the nature of audiovisual entertainment content screenings, entertainment performances, and interactive, immersive, and visual experience events, exhibits, and exhibitions; Providing online, non-downloadable augmented reality entertainment audiovisual content, interactive reality entertainment audiovisual content, and virtual reality entertainment audiovisual content featuring action, adventure, comedy, documentary, drama, fantasy, horror, crime and mystery, historical, romance, thriller, western, science fiction, news, reality, current events, sports, and variety entertainment, via a website, the Internet, satellite, and global computer networks; Entertainment services, namely, allowing users to participate in virtual social entertainment events in the nature of audiovisual entertainment screenings, entertainment performances, and interactive, immersive, and visual experience events, exhibits, and exhibitions in virtual environments via a website, the Internet, satellite, and global computer networks; Providing information relating to motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, via a website, the Internet, satellite, and global computer networks; Providing online, non-downloadable non-fiction audio books on a variety of topics via a website, the Internet, satellite, and global computer networks; Entertainment services, namely, providing a website that enables users to engage in interactions for recreational, leisure, or entertainment purposes in virtual environments via the Internet, satellite, and global computer networks; Providing online, non-downloadable non-fiction e-books in the field of autobiographies, biographies, and careers in the entertainment industry; Providing online, non-downloadable e-books, namely, comic books and graphic novels via a website, the Internet, satellite, and global computer networks; Providing online, non-downloadable non-fiction e-books on a variety of topics via a website, the Internet, satellite, and global computer networks; Directing of motion picture films, documentaries, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series, not for advertising purposes; Publishing of books, e-books, and audio books; Providing online, non-downloadable audio books in the nature of fiction books via a website, the Internet, satellite, and global computer networks; Providing online, non-downloadable non-fiction audio books in the field of autobiographies, biographies, and careers in the entertainment industry; Providing online, non-downloadable e-books in the nature of fiction books via a website, the Internet, satellite, and global computer networks; Creation, development, production, post-production, and distribution of motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series for entertainment and educational purposes; Aerial cinematography services; Providing on-line non-downloadable general feature magazines; Cinematography services; Entertainment services, namely, personal appearances by a director, producer, and cinematographer | ACTIVE | — |
| 042 | Providing online, non-downloadable software featuring information relating to motion picture films, television programs, audio recordings, video recordings, audiovisual recordings, short form entertainment video recordings, podcasts, webcasts, and video web series; Providing online, non-downloadable computer software featuring augmented reality entertainment audiovisual content, interactive reality entertainment audiovisual content, and virtual reality entertainment audiovisual content in the fields of action, adventure, comedy, documentary, drama, fantasy, horror, crime and mystery, historical, romance, thriller, western, science fiction, news, reality, current events, sports, and variety entertainment; Providing online, non-downloadable software for allowing users to engage in interactions for recreational, leisure, or entertainment purposes in virtual environments; Providing online, non-downloadable software for allowing users to participate in virtual social entertainment events in the nature of audiovisual entertainment screenings, entertainment performances, and interactive, immersive, and visual experience events, exhibits, and exhibitions in virtual environments; Providing online, non-downloadable computer software for viewing, streaming, downloading and playing motion picture films, documentary films, documentary television programs, television programs, video recordings, audiovisual recordings, short form entertainment video recordings, video podcasts, webcasts, and video web series; Providing online, non-downloadable computer software for downloading, streaming, and playing audio recordings and podcasts | ACTIVE | — |
Related trademarks
CopyMark links this record to cited §2(d) serials, the owner's other marks, Nice classes, similar mark names, and recently changed USPTO applications.
- Other trademarks owned by Shoot Your Shot, Inc.
- Other trademarks owned by Shoot Your Shot, Inc.
- Other trademarks in Class 009
- Other trademarks in Class 016
- Other trademarks in Class 035
- Other trademarks in Class 041
- Other trademarks in Class 042
- Similar marks named LOOK & LIVE
- Recently changed USPTO trademarks
- Recently filed trademarks
- Browse all trademark records
Prosecution history
| Date | Code | Event | What it means |
|---|---|---|---|
| Jun 12, 2026 | EXRA | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED | — |
| Jun 11, 2026 | EX1G | SOU EXTENSION 1 GRANTED | — |
| Jun 11, 2026 | EXT1 | SOU EXTENSION 1 FILED | — |
| Jun 11, 2026 | EEXT | SOU TEAS EXTENSION RECEIVED | The applicant requested more time to file a Statement of Use before the Notice of Allowance deadline. Each extension typically adds six months. A limited number of extensions are available for intent-to-use applications not yet in use. |
| Jan 20, 2026 | NOAM | NOA E-MAILED - SOU REQUIRED FROM APPLICANT | A Notice of Allowance means your intent-to-use application cleared examination and opposition but is not registered yet. You must file a Statement of Use showing the mark in commerce, or request an extension, before the deadline — usually six months from the notice date. |
| Dec 19, 2025 | EWAF | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS | — |
| Dec 19, 2025 | TCCA | TEAS CHANGE OF CORRESPONDENCE RECEIVED | — |
| Dec 19, 2025 | ARAA | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Dec 19, 2025 | REAP | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | — |
| Nov 25, 2025 | NPUB | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED | — |
| Nov 25, 2025 | PUBO | PUBLISHED FOR OPPOSITION | Your mark was published in the USPTO Official Gazette for a 30-day opposition window. During that period, third parties who believe they would be harmed can file an opposition. If no opposition is filed, prosecution usually continues toward registration or a Notice of Allowance. |
| Nov 19, 2025 | NONP | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED | — |
| Oct 29, 2025 | CNSA | APPROVED FOR PUB - PRINCIPAL REGISTER | — |
| Oct 29, 2025 | XAEC | EXAMINER'S AMENDMENT ENTERED | — |
| Oct 29, 2025 | GNEN | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED | — |
| Oct 29, 2025 | GNEA | EXAMINERS AMENDMENT E-MAILED | — |
| Oct 29, 2025 | CNEA | EXAMINERS AMENDMENT -WRITTEN | — |
| Oct 28, 2025 | GNFN | NOTIFICATION OF FINAL REFUSAL EMAILED | — |
| Oct 28, 2025 | GNFR | FINAL REFUSAL E-MAILED | A final Office Action (final refusal) means the examining attorney is maintaining at least one refusal and your options are narrower. You can file a response addressing the refusal, appeal to the Trademark Trial and Appeal Board, or let the application abandon. |
| Oct 28, 2025 | CNFR | FINAL REFUSAL WRITTEN | A final Office Action (final refusal) means the examining attorney is maintaining at least one refusal and your options are narrower. You can file a response addressing the refusal, appeal to the Trademark Trial and Appeal Board, or let the application abandon. |
| Sep 21, 2025 | TEME | TEAS/EMAIL CORRESPONDENCE ENTERED | — |
| Sep 20, 2025 | CRFA | CORRESPONDENCE RECEIVED IN LAW OFFICE | — |
| Sep 20, 2025 | TROA | TEAS RESPONSE TO OFFICE ACTION RECEIVED | This event means the applicant filed a response to a USPTO Office Action — typically arguments, amendments, or evidence addressing the examiner's objections. The USPTO will review the response and either allow the mark to proceed or issue another action. |
| Jul 11, 2025 | GNRN | NOTIFICATION OF NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Jul 11, 2025 | GNRT | NON-FINAL ACTION E-MAILED | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Jul 11, 2025 | CNRT | NON-FINAL ACTION WRITTEN | A non-final Office Action means the USPTO examining attorney has raised at least one issue with your trademark application but has not made a final decision. You usually have three months to respond with arguments, amendments, or evidence. Missing the deadline can abandon the application. |
| Jun 27, 2025 | DOCK | ASSIGNED TO EXAMINER | — |
| Jun 23, 2025 | NWOS | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | — |
| Jan 17, 2025 | MAFR | APPLICATION FILING RECEIPT MAILED | — |
| Jan 17, 2025 | NWAP | NEW APPLICATION ENTERED | — |